Wednesday, February 5, 2014

BEYOND THE BINDING - IWSG



COVER REVEAL

BEYOND THE BINDING

and now available on Amazon 

Embark on an exciting journey “Beyond the Binding” of the imagination with 29 authors from across the globe, in a groundbreaking collaboration where music meets fiction. Surrender to soaring compositions as they surge through the veins of every story, capturing the triumphant pulse of the notes in heart pounding sci fi, enchanting fantasy and gripping slices of realism.  

All proceeds of the Composers for Relief  album and Companion Collection ebook will go to Gawad Kalinga (“give care”) and GVSP (Gualandi Volunteer Service Programme), to support the relief efforts for victims of the deadliest natural disaster in Philippines’ history, Super Typhoon Yolanda (Haiyan).
Ebook available from Amazon, Amazon UK, iTunes, B&N, Kobo, Sony, Diesel & Smashwords.

Composers for Relief album available on ITunes, Amazon, CDBaby & Spotify




Participating in the Composers for Relief collaboration was one of the most challenging and rewarding writing events of 2013.

for the invitation.

You can read my contribution to Phillip Lober's magical piece

 HERE!

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My writing / publishing UPDATE:

My 1099 for royalties earned for
Murder, Madness & Love 
and 
Memories of Murder 
totaled $23.30 
for 2013.

Do you write for the love of money 
or 
the love of writing?

Before you answer consider this:

Why did a publisher publish your book?

 The love of publishing?

 Might explain why I'm feeling 
more than a little insecure today!

A new link that may help?



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"The psychic task which a person can and must set for himself is not to feel secure, but to be able to tolerate insecurity." 
~ Erich Fromm



"Each one of us requires the spur of insecurity to force us to do our best."

~ Harold W. Dodds



Friday, January 31, 2014

CONFESSIONS FROM THE HEART



My Review:
The Red Dress Diaries:

Confessions from the Heart

by

Coralie Cederna Johnson

                Coralie Cederna Johnson said in her latest book The Red Dress Diaries that she created it to give voice to the secrets that haunt. The women in her latest book are fictional, but their stories are not. The strength of a woman is internal – it resides in her ability to survive, to hide her truth, to forget the horror, to mask the pain, to deny, to pretend, and ultimately to forgive – journeys that influence each and every day of her life and the lives of those she loves. 

          Ms Johnson brings their stories to life in monologues about sexual abuse, domestic violence, eating disorders, isolation, bullying, homophobia, disabilities, and racism. The Red Dress signifies many things – to one the dress is independence, to another it signifies repression, to another it brings back memories of violence. These are their stories, the moments remembered, and the sensations that cannot be forgotten. The goal is to voice the pain, the horror, the unthinkable, and by doing so bring awareness of the truth that is woman. 

          We all know such women, some of us are them, but still, today, this the twenty-first century, we see in the news daily the struggle for respect throughout the world. We hear of military, gang, and high school heroes raping and then digitally sharing their disgrace with little to no punishment. Young girls fall victim to their caretakers, and the outcome is still one where the victim takes the blame and pays with a lifetime of regret and self-punishment. 

           Ms. Johnson not only gives voice to these atrocities she's opening a dialogue for all survivors - an opportunity for discussion, and she includes a discussion guide in her book. Ms Johnson writes: "Telling our stories empowers us to heal, forgive, and reflect. Sharing...divides the weight of our burden. ...Opening our hearts can set us free!"

          I recommend Ms Johnson's book The Red Dress Diaries to all readers, to men to help them better understand, to women still hiding, and to mothers, fathers, daughters, and sons who need a jumping off point to begin that discussion that no one wants to have.
Yolanda Renée 2014

"Let us honor these women and girls and their confessions for they are heroic survivors. Remember their voices."



Her plays have been produced on professional stages: Pigeons in the Park at Performance Network, Ann Arbor, MI and BEES at Boarshead Theater, Lansing, MI.

Coralie is also the author of books, The Wishing Years and A Tree Grows in Trout Creek.

The new book is now available for purchase! Go to http://wildwoodpress.org/order-books/  above to buy using Paypal.
… or
  To pay using a check or money order, please contact Coralie Johnson through email: cjohnson@umich.edu 
 
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Brought to you by the Armchair Squid

The Cephalopod Coffeehouse

An online gathering of bloggers who love books.
The idea is simple: on the last Friday of each month, post about the best book you've finished over the past month while visiting other bloggers doing the same. 
In this way, we'll all have the opportunity to share our thoughts with other enthusiastic readers. 

 Please join us: HERE!

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Do You Have A Goal?
 
Post it HERE and follow along with the rest of the goal setters to see who reaches their quest first!
 
Hosted by Misha Gericke
My original goal was to finish book 3 by 2014 - 
I didn't reach it, but headway has been made. 
So the new goal for 2014 is to finish and publish book 3 
as well as finish the first draft for the prequel!
What's your goal / s for 2014?

Monday, January 20, 2014

WHAT WORKS & WHAT DOESN'T!



Thank you all for your participation in this marketing symposium for  
What Works and What Doesn't.

The brainchild of Arlee Bird, and hosted by Alex J. Cavanaugh, Jeremy Hawkins, and me. I hope this becomes an annual event and that each year new successes are reported because of what we've all shared!

Here is my two cents!

BOOKS

Since my current business is writing and marketing what I write, I'll start there with my contribution. So far, what I've found is that when it comes to successfully marketing a book – the secret appears to be throwing as much money as you can at it. Buy ads, buy reviews, buy twitter friends, and hire publicists that promise for only $3000 we can make your book a best seller on Amazon. 

I know, cynical. That's why, when Arlee asked me to be part of this project I agreed. I don't have buckets of money to throw at my novels, so like most of you I am trying to do this the hard way, the way we're all told should work – build a platform, network online, Facebook, Twitter, Goodreads, etc. etc!

With all that in mind I created a page on Facebook for my novel, Murder, Madness & Love, but couldn't get the 'likes' I saw that others had, so I paid to advertise my page. I was able to get over 500 likes, but I'm almost positive those likes did not translate into sales. 

C. Hope Clark has a site called Funds for Writers and a book called The Shy Writer and I highly recommend all of it - if you're a new writer, a shy writer, or a seasoned pro!
 
Another positive that I've found for selling books is a review. It has always increased the sales figures, especially if posted on a blog

And in that regard, I made it my New Year's resolution to post reviews for all the books I've read. I'm behind on that goal, and I assume I always will be. Because for every book I've read and reviewed, I've added five more to my TBR list. It's an ongoing circle, but I will give it my best effort, I hope you and other readers will too!

 Have you had better success with Facebook? 
Do you find that a review increases sales?
Do you have a secret for getting readers to write a review?

BLOGS

In my opinion, if you're looking for success with your blog in regards to the numbers of followers and comments – a blog fest is the quickest way to meet new bloggers. The catch is in the commenting. When I get busy and can't reach all my favorites, I see the number of comments drop on my posts too. 

Another catch 22 because time is a valuable commodity and commenting takes a lot of time. The two most successful people I've seen are Alex J Cavanaugh, our Ninja captain, and Pat Hatt at It's Rhyme Time. Both are very successful with not only posting regularly, but they both respond to the commenters on their site while visiting other sites too. I am in awe gentlemen!

As well as paying to advertise my books FB page, I've also tried boosting (paying to advertise) blog posts, especially guest posts and book reviews. Facebook claims I had several thousand viewers for each post I boosted and the numbers all depend on how much you're willing to spend. Again I wasn't sure those viewers actually viewed the blog post. 

My opportunity to find out happened when I posted on Arlee's blog, I paid for a boost on Facebook and told Arlee what I was doing. Arlee said he saw an increase in the readers to that particular post, but it was nowhere close to the numbers that Facebook reported. My conclusion, I may have just wasted more of my hard-earned money.

What about you, have you boosted a blog on FB page and seen results?
 

ADVICE FOR ANY BUSINESS

I recently read another news report about a bookkeeper brought up on embezzlement charges. These stories always upset me because this kind of crime is so easy to avoid. As a former accountant I'm going to address that here even though it's not about marketing success or failure, but it is about successful management. Most all of the companies involved aren't large, most are churches, fire stations, car dealerships, etc. But the money stolen is huge!

So my advice to all business owners especially the small or not for profit, but truthfully - ANY BUSINESS - do not, and I'll repeat myself – DO NOT give one individual total access to your cash, your bank accounts, any of your funds! 

If you have an accountant, its fine to allow them be a signer on the bank accounts, but make sure, you, as CEO, owner, manager, or boss, are the second signer! Any check can be designed with two signature lines – and this is easily arranged with your bank. 

Also, when you sign those checks make sure that all the back-up paperwork is there!  Each check has to have an invoice and you should recognize the Payee. Know who your creditors are and ask questions when something looks odd. 

Again, I'll repeat myself - NEVER – EVER give one person signatory rights! I don't care if the person doing your books is someone you've known all your life or trust implicitly! 

Also, if you are the accountant or bookkeeper – no matter what company you're working for, insist on two signatures. This is your first line of defense too!

Consider doing an audit. It sounds expensive but like all things there are different types of audits with different costs, and if you can't afford to do it annually, do it at least every two years. The best way to keep someone from ripping you off is to make sure your books are checked regularly and that all your employees know this. If you're a small non profit, get volunteers to do the audit - everyone knows at least one accountant. Or barter for it!

Don't let anyone, even someone you trust have that kind of financial control
 ~EVER~!  
Okay I'm off my soap box.
 
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That's it, my contribution to 
What Works and What Doesn't. 
I look forward to reading yours and learning something new. 
Thank you for participating!

Click HERE for the list of other participants!


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